Blue Foundry Bank, a financial institution that offers a full service, crafted banking experience, announced the opening of its 19 Park Avenue, Rutherford, New Jersey branch. The new location reflects the bank’s reinvention and acknowledges the modern-day movers and shakers that they serve.
Blue Foundry Bank is a place where things are made. Reflecting the bank’s brand, this newly designed facility offers an open floor plan and more connected approach to banking, without the traditional physical divisions such as counters and desks, providing Universal Bankers an environment conducive to helping customers plan for their financial success. The 1,600 square foot branch reflects the bank's industrial, maker spirit through sleek design elements such as exposed brick, steel, distressed wood and concrete wall panels. The branch also includes space perfect for community collaboration, when appropriate. Throughout the location curated pieces of art can be found along with an art deco moss wall, three-dimensional logos, and modern new ATM designs.
“Our reimagined Rutherford branch experience and design elements represent Blue Foundry Bank’s new brand and commitment to the hard-working businesses and individuals that we serve in Northern New Jersey,” said James D. Nesci, President and CEO of Blue Foundry Bank. “At Blue Foundry Bank, we look beyond providing financial services. Our new location will serve as a hub for strengthening the Rutherford community, and we look forward to deepening our footprint in this wonderful town.”
As a part of its longstanding commitment to the community, Blue Foundry Bank has also initiated a local food drive on behalf of Rutherford Community Pantry, a volunteer non-profit organization which meets emergency and ongoing needs for food and personal hygiene items for citizens of Rutherford. Now through November 28th, food and personal care items can be dropped off at the new Park Avenue branch, for donation to the Pantry.
Blue Foundry Bank is a place where things are made, purpose is formed, and ideas are crafted. Dedicated to craft banking, Blue Foundry Bank offers a comprehensive line of products and services including personal and business banking and lending, to support our customers’ financial goals and investment for growth. With its Universal Bankers acting more as partners, the process will be less about banking and more about living.